We’re up for Best Digital Campaign in Advertising, but we need a little bit of your love if we’re going to take home that lovely Lovie award.

Setting up and running customer advocacy programmes isn’t a walk in the park. distillery hosted its first Customer Reference Masterclass in APAC with three industry experts to talk about why it’s business critical to localise content and to explore innovative ways to harness the power of customers as champions.

For brands that find common ground between their values and those of their audience, there’s plenty to gain. Our fandom workshop helps you find that sweet spot and turn your audience into fans.

Simon, our Group Account Director in Singapore, has his say on the 2021 Super Bowl ads. After a unique 12 months, how did brands position themselves, frame their messages and what were the dominant themes? Find out now.

At distillery, we believe that 2021 is going to be a year that many businesses will use to reconnect with their sense of purpose, and maybe even reimagine it. We spoke to marketing specialists Rebecca Hirst and Stephen Mangham from our board of advisors to get their thoughts.

We’re big nature lovers here at distillery. So, the opportunity to work with The Royal Parks, which manages eight royal parks and several other areas of parkland in London, was one that we simply could not pass up.

We’ve had an eventful year, from keeping our team happy and motivated from home to winning new clients, producing video content in a Covid world, and more. Here’s our 2020 roundup.

The festive spirit needs rekindling this year. Brands have come out in force to shine a light on family and kindness. Here are the holiday ads going beyond platitudes to deliver on social purpose.

Happy Holidays! This year, we’re celebrating differently: instead of sending gifts to clients, we’ll be donating money to charity – and you get to decide which one.

Lil-Lets wanted to encourage young girls to use its non-applicator tampons, so we put together a campaign to bust any misconceptions they might have as potential first-time users.

No matter the algorithm at play, your fans will always come looking for you online. So where are they? Here’s how we measure and improve brand fandom for our clients.

More and more brands are creating diverse marketing campaigns - the latest success being #whatsyourname from Starbucks. We speak to Eli Vasiliou at Iris Worldwide about the powerful strategy at the heart of this campaign: listening.

Work hard, make your assets work harder. Our production team shares some of our tried and tested strategies on how we can sweat your assets.

Parents are always looking for new snacks for their kids. We got them to consider a Swedish snack they might not have heard of before. See how we achieved this through a carefully crafted social strategy.

Our Executive Producer shares her experience working on a recent shoot and upholding COVID-19 social distancing and workplace safety guidelines every step of the way.

We’re filming again, and our first COVID-safe experience for Gifflar cinnamon buns was a success. Read how we brought this video campaign to life, safely.

Armed with industry best practices for COVID-safe production, we’re out filming again. Our latest work? A video campaign for Gifflar, the tasty cinnamon snack from Sweden!

As consumers turn to social media for content to help them navigate COVID-19, learn how “influencers” and partnerships are being reimagined across the board.

Here’s what we’re doing to stay agile, connected, and creative as a digital-first content studio while keeping our team safe at home during COVID-19.

A glimpse of what an internship experience at distillery looks like and the lessons learned along the way, by the first alumnus of our intern programme, Shwetha!