Making our mark at the MARKies

Written By Guest User
 
 

We’re so excited to have been shortlisted for the MARKies Awards Singapore 2022 in three categories for our work with Milieu Insight, an award-winning consumer research and analytics company based in Singapore. 

  • Most Effective Use – Consumer Insight and Market Research

  • Most Effective Use – Loyalty & CRM

  • Most Effective Use – Mobile

Milieu’s app, Milieu Surveys, lets people redeem rewards by taking quick surveys, pop quizzes, and polls. The app currently has 2.5 million users across six countries. 


The company wanted to find a fun, engaging way to let its app users revisit the opinions and views they shared in the past. So we used our innovative video personalisation engine, voundry, to create a short personalised video for Milieu Survey’s users, showing them how they voted on a range of topics and how this compared to the broader population.

This campaign was extremely successful, creating high engagement and high open and click rates. Read the full results from the case study.


Get in touch to see how voundry can help you.

Guest User
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