How we helped the DEC with the #TurkeySyriaAppeal
We’ve been working around the clock to help the DEC launch the #TurkeySyriaAppeal. An incredible £100 million has been raised in 2 weeks for this heartbreaking campaign.
We wanted to give a massive shoutout to our producers Alexia, Katerina and Hannah, who worked tirelessly to deliver this campaign.
You can see the assets in action here on Tottenham Court Road, on The Trending screens and on The Arcade screens:
In less than 12 hours we created a 33 seconds video and a parallax loop of the hero image, to tell the story of the affected people in Turkey and Syria and explain how the public's donations are helping DEC to provide food, shelter, blankets and medical assistance to the affected population.
Lex, Producer, distillery
Well done to everyone involved:
Executive producer: Alexia Merrington
Lead Producer: Katerina Sfaellou
Producer: Hannah Burns
Designer: Geoff Li
Motion Designer: Phoebe King
It’s been a pleasure to help on this campaign and contribute to helping those affected by the devastating earthquakes. There is still time to donate and show your support by clicking the button below.
If you’d like to find out how we can make a positive impact for your brand, get in touch.